Design

Design a Logo and a Full Page Ad for a Clean Energy Drink

So you know how to design, but can you design for the front page? We'll find out when you complete this menternship

Certified by

Role

Graphic Designer

Industry

Marketing

No. of Subscribers

Level

Basic

Time Commitment

Duration

30 days

Tools you’ll learn

Here’s What You Work On

About the Company

The First Show is a marketing agency that defines itself as 'irrationally digital'. They are a digital marketing agency that does not like to play by the rules. 'Build beyond convention' and 'Bring eccentric and yet effective ideas to life' are their design mottos. Some of their work has included social awareness campaigns like The Silent Heroes, which paid tribute to the people who work to keep our community clean, well-fed and safe, and a campaign about early child nutrition for the big pharma company Dr Reddy's.

Explore

the following work techniques

Brand research for health food/beverage segment

Canva/Illustrator/Corel Draw (graphic design tool)

Graphic design techniques for logo design

Bridging the gap

We have all seen advertisements for energy drink brands that promise to 'give us wings'. But did you know these wings come at a steep cost to your heart? Most energy brands on the market are spiked with concentrated doses of caffeine and sugar. Caffeine makes your blood pressure and heart rate go up, and sugar makes you gain weight, increasing the chances of getting diabetes! Yikes. Presenting the concept of a brand new clean energy drink - we are calling it 'Refresh'. This drink will be made of Yerba mate - a herbal tea popular in the Americas and Europe Spanish-speaking countries. It is a lesser-known brand in India. Your challenge will be to create a memorable brand identity for Refresh.

Apply

the following skills

Conceptualisation

Storyboarding

Visual Design

Expected output

In this menternship, you will design a logo and creatives per client specification to give their clean energy drink a unique brand identity.

Create

the following deliverables

A new logo for a clean energy drink

All other associated creatives for brand identity

What you’ll need before starting

Looks like you don’t need anything to start this Virtual Internship, so go ahead and enroll yourself now!