Design
Create a Brand Identity and Kit for The Thickshake Factory
Redefine the way this big brand interacts with its customers - Everything from the walls to the paper straws needs a stamp of the new brand kit. 
Certified by
Role
Graphic Designer
Industry
Marketing
No. of Subscribers
105
Level
Basic
Time Commitment
Submit First Draft in 15 days
Duration
30 days
Tools you’ll learn
Here’s What You Work On
About the Company
Nutshell Advertising is asking you to work with their clients - The Thickshake Factory. Nutshell Advertising is an end-to-end creative and digital agency for brands like Novotel, Prost Brew Pub, Mera Events and many others. They are experts in branding, social media, digital/print advertising, web design and development. The agency prides itself to go beyond advertising by creating interactive experiences for brands. In-depth customer research and global benchmarking for visual design experiences are the backbone of Nutshell’s extraordinary campaigns and designs.
Explore
the following work techniques
Customer segmentation
Competitor analysis
Brand design
Bridging the gap
Ever been to a Thickshake Factory store? If not, we recommend that you head over to one right now to get some inspiration for this exciting menternship! Thickshake Factory has hundreds of stores across the country where they offer their customers 50 different types of flavours and toppings. In this menternship, you will be challenged to create a new brand identity kit for a stand-alone store of the brand. A brand identity kit includes all the visual elements which design a brand, such as a logo, fonts, colour palette, and all kinds of branded imagery. Everything from the walls of a store to the paper glasses and menus - will be designed based on the guidelines of this kit.
Apply
the following skills
Conceptualisation
Storyboarding
Visual Design
Expected output
In this menternship, you will create a brand identity kit for stand-alone store of The Thickshake Factory.
Create
the following deliverables
Brand guidelines
Brand identity kit
What you’ll need before starting
Looks like you don’t need anything to start this Virtual Internship, so go ahead and enroll yourself now!